Hi, I’m Greg.

As a product experience designer, I focus on shaping clear requirements and creating comprehensive interfaces that are enjoyable to use.

I believe in making 1% improvements that compound into large results. I aspire to make a dent in the universe through my career and my personal life.

I commit production-ready HTML, CSS, JavaScript, Ruby, and deploy changes regularly. I enjoy breaking components and user paths down to their simplest parts until they are as clear as possible. I have a knack for anticipating product changes and architecting maintainable large-scale applications. I’m often able to identify notable business opportunities in while scoping product requirements.

I favor Lean methods, jobs (to be done) stories, convention over configuration, continuous deployment and just-in-time learning. I combine data, research, trends, experience, and gut-feeling to product decisions. I measure where possible and allow results to influence future decisions.

I’m able to clearly see customer, business, and technical perspectives to help bridge critical roles and concepts. I strive to create win-win opportunities in products.

I’m a husband to a beautiful wife and father of three bright and energetic kids. Playing with Lego’s, reciting The Greatest Showman word-for-word, and reading stories in obnoxious voices are just part of my calling as Super Dad.

👀 See what I’m up to right now.

Primary skillset

User Experience Design
Technical marketing
Product / Project Management
Web Application Development
Leadership and Team Building

Experience with

Front-End HTML / CSS / Javascript
Ruby on Rails, React
Sketch, Figma, Postman
AWS, Netlify, Digital Ocean
Email marketing, marketing automation

Podcasts I listen to

Current interests in

Static/JAMStack websites, headless CMSs, SaaS
Health, strength, mindfulness
Family, child development, home improvement
Personal operating systems, habits, lifestyle hacking
Home automation, Dolby Atmos, mechanical keyboards, wearables

Outside of work I